5 Things everyone gets wrong when starting a business in China
Starting a business in China is a brave and bold move. It requires sacrificing an average of 70 hours a week for several years. This, in essence, is what most startups fail to recognize. Success doesn’t come overnight. So, if you are looking to open a new chapter in life and start a business, here […]
Coronavirus crisis management: Four brands that have done it right
How should brands communicate to Chinese customers during the Coronavirus outbreak? While the epidemic is expanding globally, Chinese economy is gradually emerging from its lethargy. After the country’s quarantine has just ended, Chinese consumer behavior is no longer the same as before. During the epidemic, we have seen giant brands cutting down their operation like […]
Green products in China: Growing out of ‘Niche’ but needs more investment
Green products in China have become very successful in the past few years as the ‘green voice’ of citizens garners attention. Awareness of pollution and healthcare problems have transformed consumer’s habits significantly. Chinese markets are integrating this new pattern into their strategy and pay more attention to this global phenomenon, shifting towards green products at […]
Daxue Talks transcript #48: Conflict settlement for remote work team during the coronavirus outbreak
In this episode of Daxue Talks David Ammerschlaeger, a psychologist and the head of psychology at ChingHo clinic, talks about conflict settlement for remote work teams during the coronavirus outbreak. Full transcript below: Welcome to Daxue Talks, a show powered by Daxue Consulting, a China-based strategic market research company founded in 2010. My name is David […]
Daxue Talks transcript #47: The consequences of remote work during the virus outbreak
In this episode of Daxue Talks David Ammerschlaeger, a psychologist and the head of psychology at ChingHo clinic, discusses the consequences of remote work during the virus outbreak. Full transcript below: Welcome to Daxue Talks, a show powered by Daxue Consulting, a China-based strategic market research company founded in 2010. My name is David Ammerschlaeger, I […]
Coach in China: A fast-growing affordable luxury brand
Coach’s history dates back to 1941. It started as a family-run workshop in New York City with a simple goal—to make beautiful, functional items in modern shapes from the finest leathers. In 1979, Lew Frankfort joined the company and came up with the concept of an “affordable luxury brand.” In the late 1980s, Coach began […]
China Paradigm 94: Why China is a new innovation paradigm
Matthieu David interviews Yuan Yingzi, Executive Director at Europe China Foundation and Strategic Innovation Lab Strategic Analyst at Ubisoft. China’s business ecosystem is attracting interesting resources which fuel Chinese innovation. European start-ups are starting to look to Chinese investors and VCs for partnerships and funding. How does the Europe China Foundation function to help build […]
China’s Social Credit System: What businesses should know
How China started to measure trustworthiness of businesses At the beginning of the 21st century the Chinese government began to make systematic use of new mediating technologies to measure the trustworthiness and financial creditworthiness of individuals and businesses. Establishing an online financial credit system was seen as key to better integrating China into the global […]
Daxue Talks transcript #33: Corporate taxes in China: how is profit taxed and what are the different VAT rates
Corporate taxes in China Find here Daxue Talks episode 33. In today’s Daxue talk, Matthieu David, the founder and CEO of daxue consulting, discusses the system of corporate taxes in China. You will discover what an entrepreneur should expect in terms of the profit tax and VAT system in China. At what rate is profit […]
White-collar workers in China: Chasing the Chinese dream on 8,000 to 11,000 RMB a month
Similar to western countries, white-collar workers in China are widely pictured as symbols of leisure-oriented lifestyles. With supposed decent pay, a nice office, and stylish clothing. However, with inflation and surging housing prices, white collars lead a more difficult life than expected. Drafted in early 2012, the criteria circulating on the internet that classify white-collar […]
Chinese daily life during the Coronavirus outbreak: Facing boredom with humor and digitization
How are Chinese people entertaining themselves during the Coronavirus outbreak? The 2020 Lunar New Year will be remembered for more than just the year of the rat. In addition to celebrating the New Year with family, China also had its hands full containing the outbreak of the Novel Coronavirus. The economic impact of the Coronavirus […]
Nike’s lunar New Year commercial: Why Nike’s first Chinese New Year ad is a big success
According to the Chinese zodiac, the coming new year is the year of the rat. Alert, nimble and intelligent, the rat is the first of the 12-animal-cycle. Along with a special Chinese New Year collection, which draws inspiration from traditional Chinese themes such as paper-cut folklore, Nike celebrates the Chinese New Year with its first […]