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How ZTE started: the importance to enter China market in time

How ZTE started

High-tech and communications are largely encouraged by government in China. The companies, which could predict such a demand in 80’s, are now the leaders of telecommunications industry. ZTE is one of such companies, which was established in 1985 by Hou Weigui. Our focus is on How ZTE started. Nowadays, the company is headquartered in Shenzhen […]

The market for sport clothes in China

Li Ning

The market for sport clothes is extremely competitive in China The market for sport clothes in China has been expanding at a rate of 6.5% for the past years. The main players in the market are both foreign and domestic companies, what makes competition fiercer. Domestic producers need to compete with foreign brands, such as […]

Branding China : How Huawei started?

How Huawei started

Branding China : How Huawei started? [see also our focus on Xiaomi] Huawei transformed from small sales agent company to multinational Networking Corporation in just 25 years. It is also the largest telecommunications equipment maker with 21 R&D institutions all over the worlds including Europe and the USA. About half of the 140,000 employees of […]

Online panels in China : Zhuan Ling Yong & Yi Diao Yan

This week, our focus is on online market research panels in China. There are apps, webs and a wechat public account. As reliability and quick answering process are two crucial things for market research, agents figure out various ways to guarantee them. The service offered online by Le Diao Cha (乐调查), Taidu 8 (态度8) and […]

Market Research on Ajisen Restaurants in China

Fast food industry Competitors: KFC McDonald’s Pizza Hut Yonghe King Kuongfu Yoshinoya Fast food noodles industry Competitors: Malan Noodles Number of restaurants: By the end of 2012, Ajisen Restaurant has a network of 661 stores in prime locations across key cities such as Hong Kong, Shenzhen, Guangzhou, Shanghai, Fuzhou, Dalian, Hangzhou and Nanjing, with annual […]

Research on the Marble Industry in China

Domestic brands 环球石材UMGG: https://www.umgg.biz/ 东方玉堂Dong Fang Yu Tang Stone Material: https://www.bjdfyt.com/en/index.asp 富源广泰Fu Yuan Guang Tai 万峰石材Wan Feng Stone 简一陶瓷 Gani 京山潭龙 Tangstone: https://www.tangstone.com/ International players From Portugal, Turkey. And Iran. Price on Market Imported natural stone: 300 – 1000 RMB per square meter Domestic natural stone: more than 100 RMB per square meter Due to […]

Hardware Resale

Market Review:   As of Q2 2013, there is no large-scale refurbished hardware company in China that provides a sophisticated and complete industry chain from installing, educating and providing after sales service for refurbished hardware. The refurbished hardware market has great potential. According to tech.sina.com.cn, Small and Medium Enterprises (SME) are the major clients of […]

Market research: Clothes for children in China

According to Frost & Sullivan, a US-based market consultancy, annual spending per household on children’s products in urban China increased from $288 in 2005 to $663 in 2009 and is expected to reach $1,256 by the end of next year. Data from the consultancy Euromonitor shows the market value of children’s clothes in China reached 84.6 […]

Health care products market in China

With the advancement of infrastructure, the Chinese healthcare industry is entering into a new era of development. A large population-base along with increasing aging population, and continuously growing prevalence of lifestyle diseases are further supporting the advancement of the industry. Moreover, increased government spending, worth US $120 Billion in 2010 has also facilitated the development […]

Research on Venture Capitalists in China

China is no longer the country that merely manufactured your iPhone. It is the world’s next technological dynasty: 1.3 billion gadget-hungry individuals crowding into the 21st century. Venture capital are pouring money into its every hint of innovation, and not just in technology. Of the 72 IPOs to hit the market last year, 24 were Chinese. […]

Men’s Clothing Market in China: How to leverage market research to take advantage in China

Daxue Consulting - Metersbonwe in China

To know more about the men’s clothing market in China, contact us at dx@daxueconsulting.com In mainland China, men’s clothing is a bigger market than women’s clothing. Menswear accounts for 43.6% of the clothing industry’s total sales value. The men’s garment market is expected to grow from nearly RMB 500 billion in 2015 to more than RMB 600 billion […]

Want a cheap hotel in China? A report on Jin Jiang Inn hotel in China

Overview on Jin Jiang in China Established in 1996, Jinjiang Inn Hotel is a well-known brand of the Chinese economy hotel chain. With the registered capital of 172,970,000 yuan, the company, in total, signed 899 budget hotels till 30th Nov. 2012. The network is widely distributed in more than 200 large and medium-sized cities in 31 […]