Chinese marketplaces quiz – How much do you know about e-commerce in China ?
Take our quiz about Chinese marketplaces and share your score on LinkedIn tagging daxue consulting to have a chance to win one free seat to our Brand Independence workshop! Register for our workshop: https://daxueconsulting.com/upcoming-events-china-shanghai-beijing-daxue-consulting/ Daxue’s Linkedin page: https://www.linkedin.com/company/daxue-consulting/ [wp_quiz_pro id=”45649″]
China quiz: Cultural and social ties between the US and China
Discover our new China quiz on American culture in China! Learn how strong American brands and licences can be on the Chinese market.
Podcast transcript #54: Everything you need to know about running a French restaurant business in China
Find here the full China paradigm episode 54. Learn more about Charles Carrard’s story running a French restaurant business in China in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello everyone, I’m Matthieu David, the founder of Daxue consulting, a strategic market research company in China and […]
The film industry in China: Marvel as a successful model
On April 24th, 2019, Disney’s mega-blockbuster “Avengers: Endgame” was released in Chinese theaters two days before it did in the United States. The movie is the 22nd of the Marvel Universe franchise and the fourth of the Avengers blockbusters. In the Chinese movie market alone, the film became a box-office champion within two days. To […]
Case study of the laptop market in China | Daxue Consulting
Laptops in China The laptop market in China has regained its large sales volume due to the huge increase of gaming laptops, with their Intel ninth-generation processor, NAVIDA high-speed chips, architectural graphics and ultra-thin body structure. In the past, consumer demand for PCs was threatened by the proliferation of tablets and smartphones, which can satisfy […]
Costco’s crazy Shanghai debut: what is the potential for Costco in China? | Daxue Consulting
Last Tuesday, Costco opened its door for the first time in Shanghai. Long queues and frenzied shopping are not uncommon in China, German discounter giant Aldi also experienced it just a couple of months ago, as it opened its first two offline stores in Shanghai. However, early shut-down of Costco on the opening day is […]
A peek into Chinese views of other countries | Daxue Consulting
Why do Chinese People wear Masks and drink hot Water? Chinese views of other countries through the questions they ask online Google search engine auto-complete results show that these are the questions asked about China and Chinese people. Though these questions are all-too-familiar with expats in China and those outside of China, many of […]
ALDI opened its first two stores in Shanghai: highlight of China’s grocery retail market | Daxue Consulting
On 7 June, German discount retailer ALDI opened its first two pilot grocery stores in China. The Shanghai debut has caused huge responses among consumers, both online and offline. In order to have a sight of the first brick-and-mortar ALDI store in China, hundreds of Chinese people were waiting outside of the stores before the […]
Podcast transcript #44: The challenges of promoting Italian products in China
Find here the China paradigm episode 44. Learn more about Carlo Dragonetti’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: Hi everyone, I’m Matthieu David, the founder of Daxue consulting and the China marketing podcast China paradigm and today I’m with Carlo Dragonetti. You are in […]
Podcast transcript #32: A successful story in China’s tech market
Find here the China paradigm episode 32. Learn more about how a foreign technology succeeds in China’s tech market with Andrei Prokhorovich and find all the details and additional links below. Full transcript below: Matthieu David: Hello, everyone. I’m Matthieu David, the founder of Daxue Consulting and its China business podcast China Paradigm. Today I […]
[Podcast] China Paradigm 44: How to leverage offline to online communication in China
Carlo Dragonetti, Head of Digital & Communications at the Italian Trade Agency, speaks with China Paradigm’s host about online communication in China, supporting Italian companies in China, and insights on how to be an Ambassador for Italy on T-Mall. Highlights of this episode include: Origins of Carlo’s speech that went viral through Weibo What you […]
[Podcast] China Paradigm #32: How can foreign tech companies succeed in China
China Paradigm interviews Andrei Prokhorovich, the founder and General Director of Eurasia Development Ltd. Andrei shares his vision of opening China’s market to foreign high-tech companies, how they can succeed in China and his insight on what barriers foreign companies face when entering China. Highlights of this episode include: How he got involved in technology […]