[Interview] Inside the new big business of Chinese weddings
East meets West cultural blends at the forefront of Chinese weddings Cyrielle Mohara, French founder of the Asian-based Spectrum Agency. For Cyrielle Mohara, the founder of Spectrum Agency, a luxury international events and wedding planning agency in Shanghai, the Chinese wedding industry has been undergoing […]
Market Segmentation Strategy in China
Market Segmentation Strategy in China proved to be necessary China has been recently attracting major foreign brands in many different sectors. Zara, H&M, Swatch and others internationally loved companies have already settled in China. From their experience, it becomes apparent that tastes and preference of Chinese consumers differ from the Europeans. Therefore, before entering the […]
O2O business in China: Domestic Monopoly?
China counts 618 million Internet users, double the total population of the United States. The Chinese internet ecosystem is the largest in the world but also one of the most isolated. Barriers between the Chinese internet and the rest of the world isn’t just a result of Chinese censorship of many foreign sites and services, […]
Perfumes in China – Scent of A Good Future
Perfumes in China are slowly being introduced across the entire country. The unique cultural roots attached to perfumes embodies a challenge to perfume developers and sales unpredictable. There’s a false perception that perfume is a new thing in China, but it’s based on a technicality; perfumes are a new thing, but fragrances aren’t. Rather than […]
Outdoor Equipment Market in China – Speeding Up
Outdoor equipment retailers in China have seen a significant growth in these last few years. As the Chinese are getting more aware of the importance of a healthy body, practicing sports outdoors is becoming increasingly popular. Before 1990, outdoor equipment retailers didn’t really exist in China, but last year the total sales for retail outdoor […]
Console Games in China – The Next Level Up?
Over the next three years, the international games market will pass US$100 billion, and is expected to be reaching US$102.9 billion in 2017 according to some reports. Annual growth is taking place at the high-speed of +8.1%. The expansion is essentially attributed to the development of the Asian markets coupled with the rising mobile market. […]
Target Chinese Consumers
8 Tips to… Target Chinese Consumers Chinese is the fastest growing consumer market in the world. China’s forecasts show a growth rate for consumer spending of 7.7% for the next ten years. Thus, there is a large number of potential markets in China for both Chinese and foreign companies to capture. Many companies have recognized […]
Market report of Fat Camp market in Shanghai
Market report of Fat Camp market in Shanghai Fat Camp is an experienced weight loss camp, of which objective is to lose weight while having fun. In order to give a comprehensive report of the Fat Camp market in Shanghai and help an international fat camp company enter into the market, I would like to divide […]
Matthieu David about Senior Market in China – Daxue Consulting
Matthieu David Experton, founder and CEO of Daxue Market research China, talks about the Senior Market in China for Thoughtful China. How to reach the China’s silver generation ? Our report on Silver Economy in China: Silver economy in china by Daxue consulting de Daxue Consulting
Market research China: What are the effects of the wealthy Chinese going abroad for China?
Market research China: What are the effects of the wealthy Chinese going abroad for China? China rapid growth is something everyone is talking about. With an average 7% growth fortunes are often made very quickly. Sure, often only the top are mentioned in the news but there are about 1million rich Chinese out there, the […]
Tencent introduced WeChat payments for foreigners in China
Tencent introduced WeChat payments for foreigners in China When it comes to WeChat and its business optimization, Thomas Graziani is probably one of the most significant voices in China. We have met the co-founder of WalktheChat in Beijing. We discussed about Wechat payments for foreigners in China. WeChat is aggressively trying to expand outside […]
Market report: Preschool Expansion in China
Market report: Preschool Expansion in China Education is one of the fastest growing sectors in China. Although the one-child policy may have suspended population growth to an extent, there is still a significant deficit in the number of schools available. One area that has historically been lacking is preschool. With 181,300 kindergartens operating throughout the […]