Paws, purrs, and profits: the dynamics of China’s pet economy
The Chinese pet market represents a flourishing sector in the country’s economy. In 2022, it reached a revenue of around RMB 493.6 billion, and it’s expected to double by 2025. Pets have become inseparable companions during many stages of life for several reasons: from avoiding the responsibilities of having children to the desire of not […]
Podcast transcript #14: how to develop agile branding strategies in China
Find here the full transcript of China paradigm episode 14. Learn more about Qin Guo’s story in China and find all the details and additional links below. BECOME AN EXPERT OF BRANDING IN CHINA BY LISTENING TO THIS PODCAST Matthieu David: Hello, everyone. Thanks for listening to this new episode of our China business podcast, […]
Pet food market in China: the forecast is expecting Chinese pet food expenditure to get heavier
Raining cats and dogs in China China is ranked among the top three countries with the most cats and dogs with the total number of pet owners equalling 73.55 million in 2016. Among this number, 33.9 million were dog owners and 22.58 million owned cats. This clearly shows a preference for dogs among the Chinese […]