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Costco’s winning formula in China: premium brands, affordability, and exclusivity

Costco in China

Costco is experiencing considerable success in the Chinese market. The US wholesaler officially entered the Chinese market in August 2019, when its first physical store opened in Shanghai. The opening weekend marked a hive of activity – there were three-hour waits for parking spaces and thirty-minute queues at the checkouts. It caused local authorities to shut the […]

How POP MART leveraged co-branding to dominate China’s blind box toys market

POP MART (泡泡玛特) is a popular cultural entertainment brand in China that specializes in selling blind boxes. Founded in 2010, the company has become a leader in the designer toy market in China. In the first half of 2022, the company’s revenue was 2.4 billion RMB (349 million USD), up 33.1% year on year. Although […]

How the Zero-COVID lockdown impacted the Chinese economy

The COVID-19 pandemic has caused not only a public health crisis, but also an economic crisis across the globe. According to the International Monetary Fund, the median global GDP dropped by 12% from 2019 to 2020. When Omicron became the dominant variant, most countries started loosening their restrictions as the new variant is less deadly, […]

China’s Toys Market in 2022: Chaowan, high-tech, and parent-child games

daxue-consulting-china-toys-market-2022-cover

Most people know China as the world’s largest toy exporter due to its solid manufacturing reputation especially in the southeastern provinces. Indeed, in 2020 China exported $72 billion USD worth of toy products, miles ahead of the 2nd place – Germany’s $6 billion USD. However, China also has the world’s largest toys market, valued at […]

China Paradigm 107: All you need to know about the spa business in China

SPA management

Matthieu David interviews Johnny Chang Founder at Spa Solutions Training and Management Consultancy Ltd., Shanghai. How big is the spa industry in China and how much more of a quality service does it offer compared to the West? What training does Spa Solutions offer emerging spa businesses and in what way is the spa industry […]

The convenience store market in China

Convenience store market in China

Convenience stores’ sales in China have exceeded 226 billion yuan in 2018, up 19% over last year. The convenience store market in China has grown, and will continue to grow in the near future. [Data Source: China Chain Store & franchise “Annual Sales Revenue of the Convenience Store in China”] Blooming convenience store market in […]

Daxue Talks transcript #24: The 2019 challenges in retail in China

challenges retail China

Find here the Daxue Talks episode 24. Learn from Max Peiro the biggest challenges in retail in China traditional brands have faced amd how to overcome these obstacles in 2020. Full transcript below: Max Peiro: My name is Max Peiro. I’m obviously not Chinese. I’m from Barcelona, but I’ve been living for 12 years in Shanghai. And […]