Mystery Shoppers in China
What does a Mystery Shopper do? Firstly, only selected customers are becoming secret shoppers. They are asked to keep strictly confidential so that the mystery shopping agency can get a true representation of the service provided by the guides, drivers and local agency in each city. Secondly, secret shoppers complete a comprehensive questionnaire. Some questions […]
Mystery Shopping in China
The definition of Mystery Shopping Mystery shopping or a mystery consumer is a tool used externally by market research companies or watchdog organizations or internally by companies themselves to measure quality of service or compliance to regulation, or to gather specific information about products and services. The mystery consumer’s specific identity is generally not known […]
China Consult
Foreign Companies’ Strategies entering Chinese Market If a foreign company wants to enter the Chinese market, there are a lot of things to consider and stumbling blocks to get out of the way. To get some consulting help can be a worthful investment for a smooth start into the Chinese market. Many companies have already […]
China Consultants
Types of Consultants in China A consultant is a professional who provides expert advice in a particular area such as security(electronic or physical), management, accountancy, law (tax law in particular), human resources, marketing (and public relations), finance, engineering, or any of many other specialized fields. In the business domain, the most commonly found consultants are: […]
China Consulting Companies
General Overview of the Consulting Industry There are many types of consulting companies including strategy consulting, Human Resources consulting, Internet consulting, Process consulting, Public Relations consulting, Performance consulting, Information Technology consulting, Marketing consulting and so on. Referring to these types of consulting there are many consulting companies now in the Chinese consulting market. Management consulting […]
Consultancy in China
Consulting Companies in China In China, there are more and more consulting companies ranging from foreign ones to domestic ones. But the consulting industry in China is not very well developed. The most famous and popular consulting companies are the foreign ones. The main domain of consulting in China is psychology, law and industry consulting. […]
Internships in China
General Overview on Internships in China Nowadays, more and more students look forward to do an internship before their graduation in order to get more experience. Working in China may be more challenging than interning in other countries, however the rewards are also greater. Showing a future employer that you successfully interned in China will […]
Consulting Companies in China
General Overview on Consulting in China There are all kinds of consulting companies ranging from management consulting, IT consulting to industrial consulting. Management consulting indicates both the industry of, and the practice of, helping organizations improve their performance, primarily through the analysis of existing business problems and development of plans for improvement. Organizations hire the […]
Focus Group in China
The Definition of Focus Group A focus group is a form of qualitative research in which a group of people are asked about their perceptions, opinions, beliefs, and attitudes towards a product, service, concept, advertisement, idea, or packaging. Questions are asked in an interactive way which means that participants are free to talk with other […]
Book Retail in Taipei
General Overview of the Book Retail in Taipei. Book Stores are the most important scenery in Taipei. There are some book stores in the cities all over the world. But the book stores in Beijing and Shanghai are boring and lack of an elegant atmosphere. Book stores in Hong Kong are always hidden around the […]
Home Product Retail: Ikea, Macalline, Easyhome, B&Q
The main home product retailers in Chins include both domestic brands such as Macalline, Easyhome, B&Q and foreign brands Ikea. Ikea Ikea is a privately held Swedish company. This company is the world’s largest furniture retailer founded in 1943. It is known for its modern architectural designs on various types of appliance and furniture, often […]
World Famous Brands’ Online Retail in China
General Overview on the Online Retail of Luxury Brands These years the online retail is on the highway of developing. According to the IReseach, the total value of online retail in the year 2011 has reached 800 billion Yuan. Online retail occupies 4.3% of the whole value of retail. With the change of consuming habits […]