The purchase of refrigerators in China
The purchase of refrigerators in China Due to the following circumstances people will conduct purchases of refrigerators: 1. First-time purchase in rural area Low penetration rate of refrigerator in rural area will be raised due to present continuous growth of rural inhabitant income. The potential of the rural market is enormous. 2. Second-time purchase: upgrade […]
Hardware Resale
Market Review: As of Q2 2013, there is no large-scale refurbished hardware company in China that provides a sophisticated and complete industry chain from installing, educating and providing after sales service for refurbished hardware. The refurbished hardware market has great potential. According to tech.sina.com.cn, Small and Medium Enterprises (SME) are the major clients of […]
Market Research on Helicopters in China
General Aviation (compare to Civil Aviation) General aviation covers a large range of activities, both commercial and non-commercial, including flight training, air ambulance, police aviation, aerial firefighting, air charter, bush flying, gliding, skydiving, business aviation, private flight and many others. Generally speaking, aviation for business, agriculture, forestry, geographical mapping, and air rescue is for the […]
Hand Tools Market in China
Landscape of Tool Market in China Based on the purpose of tools, this large section can be classified into hardware tools, building hardware, daily hardware, locks & abrasive tools, kitchen hardware, household tools, Furniture Fittings, and Components & Parts. Among those categories, tools used for gardening, household, and car maintenance are in a sales performance […]
Chinese Brand Endorsements in American Movies
Transformers 3 and Chinese brands On July 21 2011, Transformers 3: Dark of the moon was shown in mainland China. Many audiences recognized four Chinese brands in the movie: Meters/bonwe, Lenovo, TCL and Yili. This is the first time so many Chinese brands have had such high-profile exposure in a major Hollywood movie. Meters/bonwe: M-Tee […]
Market Research: refrigerator purchase in China
Due to following occasion people will conduct purchases of refrigerators 1.First-time purchase in rural area Low penetration rate of refrigerator in rural area will be raised due to present continuous growth of rural inhabitant income. The potential of the rural market is enormous. 2.Second-time purchase: upgrade and replacement of old refrigerator 51% families have owned […]
Market Campaign in Beauty and Personal Care Industry in China
In recent years, China’s beauty and personal care market saw vigorous growth. The giant market players have been making continuous efforts to set up and improving their brand image, and increase their market recognition. Apart from ensuring product quality, it is also important to conduct market campaign, which can improve brand image and increase enterprises’ […]
Retail for Cosmetics in China
Retail Channels for Cosmetics Currently, the most frequently seen retailing terminals of cosmetics in China are: special counters in malls, supermarkets, exclusive shops, beauty parlors, online stores, direct selling and drugstores. The traditional retailing terminals like counters and supermarkets have developed steadily since its beginning, and new terminals like online stores and chain stores are […]
Market Research on Retail for Computers in China
Ever since the Reforming and Opening in China, the computer retailing industry has had a history of a few decades. In this process, some of the retailers have achieved scale operation through administration reorganization and innovation just like current chain exclusive stores and supermarkets, but some others still stick to the traditional way of single […]
China Resources Snow Beer Ltd in Alcoholic Drinks
China Resources Snow Beer (China) Limited was founded in year 1994, and it is now a national professional producer and seller of beer. Its headquarters is in Beijing(北京). It has two shareholders: China Resources Enterprise and the second largest beer company group in the world, SABMiller. Now, it has nearly 70 beer companies all over […]
Wines from Alsace in China
Compared with other wine brands, wines from Alsace are special, for the bottles that contain them are labeled with the grape that they are made from. If there is no label, then this wine is made of several types of grape together. Also, all wines should be bottled with a special container in its production […]
Retail for Leisure Food in Second and Third Tier Cities in China
In China, the consumption for food remains the biggest consumption sector in year 2012. The rising in food prices poses much pressure for Chinese households. During the twelfth five year plan, the food consumption market will still have a steady growth. The retailing volume and the GDP of food and beverage industry will grow at […]