Riding the experiential retail trend: Inside Nio and Huawei’s neighbourhood stores in China
Experiential retail is the focus on establishing a captivating and shareable experience for consumers once they enter through the doors. Experiential retail differs from traditional retail in that its main goal is to prioritize customer engagement and senses – not sales. Businesses in China are no stranger to the world of experiential retail; they work […]
Will there soon be flying cars in China? Xpeng says flying cars will be a regular part of daily life by 2040
Ever since the ancient times, Chinese people have always fantasized about driving in the sky. Imaginary depictions of air-crafts that could take off and land vertically in massive rural regions appeared in a famous Chinese mythological novel ‘Classic of Mountains and Seas’ (山海经) written from more than two thousand years ago. Today, this myth doesn’t […]
Beijing focuses on edge computing in China: 7 of the top 10 edge computing patent submitting orgs are Chinese
The Chinese edge computing industry is a relatively young market. Edge computing is a form of computation that is performed on-site or adjacent to a specific data source, which minimizes the need to process data remotely in the data center. Edge computing can be used in many ways, including security and medical monitoring, self-driving cars, […]
The future of the MOOC market in China amid the education crackdown
Massive Open Online Course (MOOC) is an online learning ecosystem featuring unlimited participation, openly accessible curriculum, and interactive features. MOOCs have gained vast popularity in China since 2013, allowing millions of Chinese learners regardless of location, schedule, and financial constraints to access quality education. The overall e-learning market grew exponentially and reached maturity in 2018. […]
Foodtech in China: Is this the answer to national food self-sufficiency?
China’s most popular C2M platform Pinduoduo has recently overtaken Chinese E-commerce giant Alibaba as China’s top shopping site. Although Pinduoduo is now king among Chinese E-commerce platforms in active users, it has yet to achieve profitability. So in order to become profitable, Pinduoduo is now focusing on Foodtech. As executive director Xinyi Lim puts it: […]
How Augmented reality (AR) in China is finding its way into retail
The augmented reality (AR) market in China has gone through a period of rapid development for more than 20 years. In 2016, the scale of the AR in China was approximately 3.3 billion yuan. It reached 14.5 billion yuan in 2017, a year-on-year increase of 329.2%. In 2020, the market exceeded 118.7 billion yuan. Augmented Reality […]
Considering regulations, is the NFT market in China overhyped?
The most widely known application of blockchain technology is cryptocurrencies such as Bitcoin and Ethereum, however, NFT (Non-Fungible Tokens) has become increasingly popular since the beginning of 2021. It has attracted a wave of venture capital funds, allowing traceable digital goods to obtain unimaginable speculative value. The NFT market in China is still in the […]
Top 5 online audio platforms in China: What drives the booming audio economy
Online audio refers to the audio content that is listened to through network or streaming media, which can also be downloaded to personal digital devices, thanks to the development of mobile internet. Online audio takes many forms including audiobooks, podcasts, network radio stations, voice live streaming, audio drama shows, interactive entertainment and so on. The […]
The digitalization of the dance market in China
According to Zhiyan Consulting, the dance market in China was about 36 billion yuan in 2019. They predict that by 2025, the it will reach 93 billion yuan, showing around 20% YoY growth. The main group of the population interested in dancing is the youth. It is estimated that around 262 million people in China […]
The mindfulness economy in China and the APPs fostering inner peace in busy, white-collar workers
Meditation, a practice method derived from Buddhism, was popularized in 1960s, and has now lead to the creation of a global mindfulness economy. The wave of mindfulness culture started in 1969 when the molecular biologist Kabat-Zinn redefined American-style meditation as “Mindfulness”. Stripped of religious colors, it became a more extensive mental health therapy and began […]
Lenovo’s success: How a Chinese company with ‘state-roots’ conquered the global market
Lenovo is one of the leading manufacturers of laptops, smartphones, tablets and a variety of electronic accessories. The company is constantly developing, absorbing other brands. Its main advantage over competitors in the West is the introduction of innovative solutions and a good pricing policy. Below we examine the drivers of Lenovo’s global success. In July […]
Destination unknown: The newest addition to the blind box economy in China – Airplane tickets
In recent years, the blind box economy in China has benefited from the vigorous development of the two-dimensional culture, and its market scale has grown rapidly. Blind boxes are a product of popular consumer culture. Who are blind box consumers in China The MOB research institute estimates that blind box economy in China will reach […]