Dewu app (Poizon): The anti-counterfeiting resale app where you can buy a Ferrari
Dewu, also known as Poizon, is an online shopping app launched by Shanghai Shizhuang Information Technology Co., Ltd. Based on the traditional e-commerce model, the Chinese e-commerce platform has services for authenticating and inspecting products to combat counterfeits. It also has strict authenticity-checking measures for product listings, trading mechanism and unified delivery. Dewu’s unique selling […]
BPO and call centers in China: Is China the next BPO hub?
In today’s competitive international marketplace, companies are under intense pressure to lower costs. This has lead to China being the ‘factory of the world’ but now as manufacturing moves to other countries, other opportunities for business process outsourcing (BPO) in China rise. Does that mean China is the next destination for call centers? Call centers […]
What’s next for the online grocery market in China after the stay-at-home economy slows?
Think grocery delivery is a COVID-19 fad? Not in China. Some Chinese consumers had been ordering grocery delivery as early as 2005, and as of 2021, grocery delivery in China is becoming a standard. Online grocery refers to the means of selling groceries through online platforms; this can be through apps but also offline shopping […]
The sleep tech market in China drives a 360 billion RMB sleep economy
It’s no secret that the quality of sleep determines an individual’s health and life quality, yet many Chinese are facing sleep deprivation and sleep problems. CCTV News reported that more than 300 million people in China have sleep disorders. Therefore, there is a considerable sleep tech market demand in China. The sleep economy in […]
Insider Talks with Google China: Insights into Google’s China operations
At first glance, Google China seems like an oxymoron. It is widely known that Google ended its search operations in China in 2010 and has since been blocked. However, Google’s search engine is only the tip of the iceberg in terms of the internet giant’s operations. Therefore, the banning of the search engine was no […]
Ponzi scheme or money revolution? Chinese perceptions of cryptocurrency and bitcoin
Bitcoin had a more than 300% surge since 2020. Naturally, cryptocurrency has gained tremendous attention from various stakeholders in China. Additionally, massive capital is flowing into cryptocurrency market in China. With the heating up value on bitcoin, Chinese netizens debate whether cryptocurrency is a massive Ponzi scheme that produces a meaningless output, or if it […]
Clubhouse in China: The app’s quick rise and fall created a battle ground for imitators
The wave of Clubhouse blew from Silicon Valley to Chinese social networks. Since Elon Musk, the founder of Tesla, joined a chat room on Clubhouse, this audio-only social app has become a buzz with netizens around the world. According to App Annie, Clubhouse has exceeded 8.1 million downloads worldwide, and 4.6 million come from February […]
The many faces of virtual influencers in China: Vocaloids, KOLs, KOCs, idols and brand ambassadors
L’Oréal announced their branded virtual idol for the brand’s Chinese fans, Mr Ou. L’Oréal is not the only brand to invest in a virtual ambassador, virtual influencers in China are a growing phenomena. In fact, by 2023, China’s virtual KOL market is expected to be worth RMB 1.5 billion according to South China Morning Post. […]
The CRM market in China is maturing during a time when social media is king
Consumer Relationship Management (CRM) systems are widely used to interconnect customer and client data to better operate companies. This concept was first introduced to China in early 2001 after China entered into the World Trade Organization. Nowadays, with the development of the internet and the rise of social media, more and more Chinese entrepreneurs are […]
The causes and market impact of stress in China and how ‘stress’ has become a key selling point for brands
Zhenyu Luo, the CEO of the top-performing Chinese online learning application, iGet (得到) said in his trending New Year’s speech, “you must run extremely fast to stay in the same place.” This sentence is a fitting description of the reality that is faced by an ordinary Chinese person today. A 2019 survey estimates that 16.6 […]
Personalization and customization in China: Is it worth the effort and how to create a campaign
China is on the path to becoming the largest luxury market in the world. According to a McKinsey report, China will contribute 40% of the world’s consumption of luxury goods by 2025, and it has already become the biggest market for many luxury brands. At the same time, foreign apparel brands have been expanding rapidly […]
BAT, Bilibili, Kuaishou and Tik Tok: Big Tech competing in China’s online education market
China’s online education market has seen expansion since 2014, especially during the COVID-19 crisis, driven by distance learning’s increasing demands. The Chinese government’s policies to encourage the development of the online education market and the massive jump of the capital inflows propel the expansion. In recent years, information technology has improved, including in lower-tier cities. […]