Daxue Talks transcript #44: Measuring the impact of the coronavirus outbreak on employees’ psychology
COVID-19 outbreak impact In this episode of Daxue Talks David Ammerschlaeger, a psychologist and the head of psychology at ChingHo clinic, measures the impact of the coronavirus outbreak on employees’ psychology. Full transcript below: Welcome to Daxue Talks, a show powered by Daxue Consulting, a China-based strategic market research company founded in 2010. My name is […]
Daxue Talks 44: The effect of coronavirus on the mental health and lifestyle of people in China
The effect of coronavirus on the mental health and lifestyle of people in China The next guest on Daxue Talks is a psychologist and the head of psychology at ChingHo clinic, David Ammerschlaeger. In this China business vlog, we clarify what effect coronavirus has on the psychological state of people and how it has changed […]
Daxue Talks transcript #43: What are the trends for B2B marketing in China?
In this episode of Daxue Talks Olivier Verot, a digital marketing specialist, answers to the question of what are the trends for B2B marketing in China. Full transcript below: Have you witnessed any B2B O2O strategies that connect both offline and online? Yes, for that there is WeChat. Basically, with a QR code, you can link […]
Daxue Talks 43: Effective B2B strategies to enter China’s market
In this episode, Olivier Verot, a digital marketing specialist in China, discusses the trends for B2B marketing in China and the effective B2B strategies to enter China’s market. From this episode, you will learn about the relevance of KOLs for the B2B sector, the B2B O2O strategies and the marketing formats that B2B companies should […]
Daxue Talks transcript #42: Mastering B2B online marketing in China
In this episode of Daxue Talks Olivier Verot, a digital marketing specialist, talks about mastering B2B online marketing in China. Full transcript below: What are the differences between the West and China when it comes to B2B e-marketing? The main difference for me is the concept of e-reputation. In the West, you look for information, find a […]
Daxue Talks 42: Understand business-to-business e-marketing in China
In this episode, Olivier Verot, a digital marketing specialist, who will tell you more about China’s B2B online marketing and help to understand business-to-business e-marketing in China. Olivier Verot discusses the sectors that are more suitable for B2B online sales, he compares B2B e-marketing in China and in the West and also brings up the […]
Daxue Talks transcript #41: Medical tourism in China as a booming business
In this episode of Daxue Talks Olivier Verot, a digital marketing specialist, talks about medical tourism in China as a booming business. Full transcript below: How can you promote medical tourism online in China? It is a very good question. Online, it is extremely effective for medical tourism. I just explain what medical tourism is. […]
Daxue Talks transcript #40: Understanding cross-border health care e-commerce with China
Based on this episode of Daxue Talks with Olivier Verot, a digital marketing specialist, you will better understand cross-border health care e-commerce with China. Full transcript below: Are cross-border sales relevant to health care? Yes, it is relevant for cross-border sales. It is extremely relevant. Chinese people want to buy health care products will search online […]
Daxue Talks 40: The basics of online health care marketing in China
In this episode, Olivier Verot, a digital marketing specialist in China, discusses the topic of healthcare marketing in China and the relevance of cross-border healthcare marketing in China. The expert answers the question of whether doctors can be used as KOLs, discusses Chinese e-commerce in the health sector and deliver his insight on the restrictions […]
Daxue Talks transcript #39: How can B2B businesses leverage on Chinese social media?
In this episode of Daxue Talks, Olivier Verot, a digital marketing specialist in China, explains how B2B business can leverage on Chinese social media. Full transcript below: How to use Douyin in the context of B2B? Douyin for us is not a B2B platform. It is more a B2C platform where people are searching for entertainment. […]
Daxue Talks 39: Are WeChat and Douyin suitable channels for B2B in China?
In this episode, Olivier Verot, a digital marketing specialist in China, discusses the use of social media such as WeChat and Douyin for B2B businesses in China. You will learn how to best leverage the potential of WeChat and Douyin for a B2B marketing strategy and which other platforms are best suited for the online […]
Podcast transcript #85: A Hong Kong-based consultancy bringing sustainability in the fashion industry
China paradigm is a China business podcast sponsored by Daxue Consulting where we interview successful entrepreneurs about their businesses in China. You can access all available episodes from the China paradigm Youtube page. Do not hesitate to reach out our project managers at dx@daxue-consulting.com to get all answers to your questions