Daxue Talks transcript #8: Key figures and insights on Douyin in 2019


Find here the Daxue Talks episode 8. From the talk with Fabian learn in 2-5 minutes about some key figures and insights on Douyin in 2019. Full transcript below: My name is Fabian, I am the founder and co-director of UPLAB, a company where we help influencers become better at who they are and at the […]

Daxue Talks 8: 5 minutes to understand Douyin marketing

Douyin marketing

Douyin marketing Fabian Ouwehand, Douyin expert and entrepreneur in China, gives us the most recent information on the Chinese digital giant, Douyin (called Tik-Tok in the West). In 5 minutes, find a clear presentation, Douyin’s 2019 figures and key insights to understand how the APP works. Jump to the questions: 0:40 What is Douyin? 0:55 […]

Daxue Talks transcript #3: Cross-border e-commerce in China in 2019

Cross-border e-commerce in China

Find here the Daxue Talks episode 3. Learn in 2-5 minutes the latest updates about cross-border e-commerce in China in 2019. Full transcript below: I am  Olivier Vérot, the founder of the Gentleman Marketing Agency (GMA). We are a digital marketing agency focused on performance, and we are based in Shanghai. What are the main cross […]

Market research: Professional SNS in China

Professional social networking sites primarily help users build business connections and provide employment information. This concept became popular in 2003 after the launch of LinkedIn, which has become the world’s No. 1 professional social networking brand within 10 years and attracts more than 150 million registered users worldwide as at February 2012.  LinkedIn’s successful IPO made […]

Group-buying Websites in China

Group-buying , a New Hot Business in China A consumer revolution caused by the internet called B2T (Business to Team) internationally spread to China two years ago. In November 2008, the American Website Groupon was founded, creating a sales model of “one deal a day” and “team purchasing”.  In 2010, many websites using the model […]