Market report: Flourishing air quality market equipment in China
Market report: Flourishing air quality market equipment in China Rising interest for air quality equipment in China Chinese people are more and more concerned by China air pollution problems. The phenomenon of Chinese consumers investing in an air purifier to enhance the quality of the indoor-air they breathe is gaining momentum. Air-purifiers are among the […]
How to sell wine to Chinese consumers?
How to sell wine to Chinese consumers? In 2013, on a per capital basis, China became the biggest consumer of red wine, overtaking France and Italy succinctly. However, although there is a growing demand, selling wine has become a real challenge, and adequate knowledge of Chinese typical habits and perception on the wine have been […]
Market analysis: Aquaculture in China
Market analysis: Aquaculture in China Fish consumption has always been considered as a delicacy in China. Beginning as a family business with experience passed over from father to son, fish culture had to quickly evolve in order to satisfy the richest’s demand. From 1949, China began to expand the aquacultural market using large scale production […]
Consulting China: Recruiting Chinese students to study abroad
Consulting China: Recruiting Chinese students to study abroad With a pool of millions of Chinese high school students, China offers a strong potential for foreign universities and schools. By the end of this year, there should be nearly 550,000 Chinese students studying abroad. But the competition between countries and universities to recruit Chinese is fierce […]
China market entry: Australia-China Trade Agreement
China market entry: Australia-China Trade Agreement China and Australia has been strengthening economic relationship for the last decade. Australia-China Trade Agreement, which was initiated by two partners in 2005, has officially pointed a need for bilateral negotiations. Although it was not completed due to certain disagreement on agricultural sector, it was a step toward closer […]
What is the power of China manufacturing associations?
What is the power of China manufacturing associations? Chinese industry is booming for many years. During this period, China improves its influence in many sectors, taking advantage of its industrial superpower. But in domestic market, how the powerful manufacturing players have evolved following this rocketing growth? There are many associations which have been created and […]
Market research: Gambling in China
Market research: Gambling in China On July 12 and 13th, Chinese police arrested 108 individuals it accused of operating gambling rings around the 2014 FIFA world cup. Authorities declared asset seizures of about 18 billion RMB ($2.9 billion at the time). Reports have suggested that this is a fraction of the total amount of money […]
Market report: Chemical Industry in China
Market report: Chemical Industry in China After textiles and machinery, the chemical industry is the third largest in China and accounted for nearly 10% of the nation’s GDP in 2013. Due to the massive globalization, market reports see continuous and growing demand for chemical products in China. However, despite promising growth, chemical industry in China […]
Market research: Consumption of seafood in China
Market research: Consumption of seafood in China Per capita consumption of seafood in China was about 45 kilograms in 2013, higher than the world average. According to FAO, China’s consumption of oysters and mussels increase 20% each year, making China one of the leading markets of expensive molluscs. The price of oyster has been doubled […]
Branding: L’Occitane in China: do organic and natural products appeal to Chinese consumers?
Branding: L’Occitane in China: do organic and natural products appeal to Chinese consumers? With numerous ads and campaigns in China raising awareness against environmental pollution, organic and natural skincare products have started to become popular among the Chinese. Indeed, while in earlier years it wasn’t a priority for cosmetic brands to focus on its environment-friendly and […]
How ZTE started: the importance to enter China market in time
High-tech and communications are largely encouraged by government in China. The companies, which could predict such a demand in 80’s, are now the leaders of telecommunications industry. ZTE is one of such companies, which was established in 1985 by Hou Weigui. Our focus is on How ZTE started. Nowadays, the company is headquartered in Shenzhen […]
Food Exhibition in China
Food Exhibition in China Food is traditionally an important part of Chinese culture. Middle class families usually have 4-5 different meals for lunch and 7-9 for dinner, so each member can taste the whole range of dishes. This love and interest for food and the fast growing economy of China lead to increasing number of […]