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Comprehensive Agreement on Investment: what opportunities does the EU-China investment deal represent for EU investors
19Jan2021

Comprehensive Agreement on Investment: what opportunities does the EU-China investment deal represent for EU investors

Market entry strategies and investing in China can often prove to be a difficult endeavor due to the harsh Chinese regulations on foreign direct investments (FDIs) in the mainland. With […]

Market Tidbits transcript #6: Nostalgia marketing in China
18Jan2021

Market Tidbits transcript #6: Nostalgia marketing in China

Allison Malmsten, media manager at daxue consulting, is talking with Grace Yu, project manager at daxue consulting, about nostalgia marketing in China. Our full findings are available for you to […]

The Chinese winter sports industry has ambitions far beyond the 2022 Beijing Winter Olympics
18Jan2021

The Chinese winter sports industry has ambitions far beyond the 2022 Beijing Winter Olympics

Although it barely is twenty years old, the Chinese winter sports industry is one of the fastest growing in the world, with a market size expected to reach over 800 […]

Personalization and customization in China: Is it worth the effort and how to create a campaign
15Jan2021

Personalization and customization in China: Is it worth the effort and how to create a campaign

China is on the path to becoming the largest luxury market in the world. According to a McKinsey report, China will contribute 40% of the world’s consumption of luxury goods […]

The beauty device market in China mark the premiumization of the beauty industry
14Jan2021

The beauty device market in China mark the premiumization of the beauty industry

China is the largest beauty device market in Asia With the development of China’s economy, the demand in beauty products has been increasing and premiumizing. Ordinary beauty and skin care […]

The electric vehicle market in China, a rising global leader in EV technology
13Jan2021

The electric vehicle market in China, a rising global leader in EV technology

With government support and new sustainable initiatives such as the 2060 carbon neutrality plan, the Electric vehicle market in China is an emerging and promising market. The Chinese EV market […]

The Chinese ski market: how China is going crazy for snow with the upcoming Winter Olympics
12Jan2021

The Chinese ski market: how China is going crazy for snow with the upcoming Winter Olympics

The Chinese ski market is currently small but getting ready to burst. Winter sports in general have quickly gained in popularity in China over the last two decades, and the […]

Off-White in China: young American brand gaining fame among Chinese streetwear fans
11Jan2021

Off-White in China: young American brand gaining fame among Chinese streetwear fans

The history of Off-White: The streetwear brand from Chicago going global Off-White was founded by Virgil Abloh in the United States in 2012 and became a globally famous streetwear brand […]

Inside China’s digital yuan: Initial pilot trial of digital currency in China and its future
08Jan2021

Inside China’s digital yuan: Initial pilot trial of digital currency in China and its future

In October 2020, residents of Shenzhen Luohu district received unique red pockets (Hong Bao), not from their relatives or via WeChat, but from their local government. Inside these digital red […]

12 China business events in 2021 to watch out for
07Jan2021

12 China business events in 2021 to watch out for

These are the China business events in 2021 to watch out for, in a wide range of industries from seafood to beauty to tech. These 12 events and exhibitions are […]

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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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