Desk research means collecting and analyzing secondary data and content related to your research subject. The content may come from internet sources, magazines, books, and all places where you can find the related information. It may include but is not limited to the industry overview, competitor analysis, government policies, cultural environment, user segmentation, etc.
How we conduct desk research to help you understand the market:
Our team will design the desk research according to our clients’ needs.
Our consultants will collect related data and content.
Daxue Consulting will analyze data and ensure all collected information is accurate and plausible.
Our consultants will examine gathered data and present our analysis to the client.