Competitive analysis consists in identifying your competitors and evaluating their strategies to determine their strengths and weaknesses. Daxue Consulting provides you with the tools needed to win in a market full of tenacious players. By dividing competitors into strategic groups, we will evaluate their strategies and performance to provide clients with valuable insights.
Our steps for running competitive benchmarking in China
Identify
Daxue Consulting will identify your competitors and their products.
Analyze
Our team will analyze competitors’ market share, as well as their past and present strategies.
Detect
Our consultants will analyze your competitors’ sales tactics and marketing strategy.
Diagnose
Based on collected data about competitors, we will reveal their strength, weaknesses, threats, and your opportunities.
Elaborate and design
Our consultants will elaborate a data-driven plan to help your company stand out from the crowd.