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Durex’s curry fish balls on the streets, and in the sheets… April fools!

daxue-consulting-china-campaign-durex-hong-kong

On April 1st, 2022, Durex Hong Kong released its April Fools campaign on Instagram – savoring a series of new flavored condoms that ventured away from the typical fruit scents, instead, opting for traditional Cantonese dishes. The four flavors depicted are braised eggplant in garlic sauce (鱼香茄子), braised pork belly with preserved vegetables (梅菜扣肉), creamed corn with […]

Jissbon releases the first Chinese condom ad from the female perspective

Chinese condom ad

On the eve of 520, Jissbon, a condom and sexual health products company, launched a Chinese condom ad #用你的极肤爱我 (Love Me with Your SKYN) on various channels through its official accounts. This campaign is the sharpest ad tackling condoms recently. Most importantly, it is told from the female perspective. Jissbon is a Chinese subsidiary of […]