“Would you be willing to have pre-prepared food in a restaurant?”: Trending hashtag on Chinese social media
China’s pre-prepared food industry has been booming in recent years with a market size of 59.92 million RMB in 2022, forecasted to reach over a trillion RMB by 2026. Due to the economic and convenient aspects of pre-made food as well as a growing number of restaurant chains, it has become increasingly common for restaurants to opt […]