Western healthy drinks in China: How vegan milk, liquid salad, and protein shakes go mainstream
As China’s beverage market shifts toward health-conscious choices, Western healthy drinks, which originated from the West or integrate Western ingredients. For example, data shows that in 2024, China’s overall beverage sales grew 7.8%, but healthier categories far outpaced this. For instance, the ready-to-drink (RTD) teas surged 16.6% year-on-year, and functional beverages rose 12.1%, compared to […]