Chinese celebrities taking fierce legal actions against right infringement: what brands should look out for when collaborating with celebrities
Recently, Dilraba Dilmurat, an ethnically Uyghur Chinese actress, sued Guangzhou YiJi Information Technology Company for infringement of her rights. The Company is closely associated with an Infant Milk Powder Company, which uses Dilraba’s portrait on their products without official business contracts. The tagline #Dilraba sues milk powder company to protect her rights# was viewed over […]
AYAYI: The first metahuman in China has already made an “offline appearance” at Guerlain’s event
The first metahuman AYAYI (super realistic digital human) was created by RM Inc. (燃麦科技) earlier this year. AYAYI made her first appearance on Red on May 20th, 2021, the Chinese version of Valentine’s Day. As of July 1st, AYAYI’s first笔记 (note) launched on Red has won 95,000+ likes, 13,000+ favorites, and 2+ million reads. All […]