China reacts to the death of former French President Jacques Chirac | Daxue Consulting

Jacques Chirac and China

On Thursday, Sep 26th, the former French President Jacques Chirac passed away in Paris at the age of 86. His influence was felt across France as thousands of French people, despite harsh weather condition, queued in Paris on Sep 29th to pay their last tribute after the funeral. Jacques Chirac, center-right socialist politician, served as […]

What do Chinese Netizens say about Easter?|Daxue Consulting

colorful Easter eggs

This year’s Easter was on April 21st, 2019, and while it is not traditionally a holiday celebrated in China, it seems that Chinese netizens have taken an interest in the holiday as well. Easter is a Christian holiday, making it mostly celebrated in the Americas and Europe. The date is determined by the Sunday after […]

D&G issue in China: Why the video about chopsticks suddenly went viral on Chinese social media | Daxue Consulting

Video chopsticks

The D&G issue in China and Daxue Consulting suggestions for international brands on the Chinese market Two weeks ago, several official news accounts and KOLs on different social media platforms in China, including Weibo, WeChat, Tencent Video (腾讯视频,a Chinese video streaming website with over 500 million mobile monthly active users and 63 million subscribers) and Bilibili (a […]

The importance of Social Media in China

To get more insights about China, contact us at dx@daxueconsulting.com  China is known for its restrictions in related to the Internet and social media platforms. From an outside perspective, one may think Chinese people do not use social media on a daily basis. However, the opposite is true, China is a country where the Internet […]