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Crowdfunding in China: Overcoming the Differences to Access a Unique Market


Crowdfunding is a concept derived from crowdsourcing and micro-finance. The practice entails that enterprising individuals or firms fund new projects or ventures through the contributions of large groups of people. While most commonly conducted through online sites and mobile apps, Crowdfunding can also take the form of mail order, subscriptions, benefit events, and other methods. […]