Podcast transcript #44: The challenges of promoting Italian products in China
Find here the China paradigm episode 44. Learn more about Carlo Dragonetti’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: Hi everyone, I’m Matthieu David, the founder of Daxue consulting and the China marketing podcast China paradigm and today I’m with Carlo Dragonetti. You are in […]
The Most Popular Foreign Food among Chinese Consumers
To know more about China’s market, contact us at dx@daxueconsulting.com This article reveals the most popular foreign food among Chinese consumers and introduces them per country. Chinese consumers continue to prioritize material goods like clothes but are allocating more of their income to lifestyle services and experiences such as food experience and discovery. Through a […]
Cross-Cultural Influences: Foreign Food in China Is The Trend
Since 2008, the imported food market has been flourishing in China. What Chinese people can now found in the supermarket a huge selection of foreign items and brands, such as chips, sushi, and biscuit. In comparison, Chinese traditional food is declining. Cross-Cultural Influences of foreign food in China The advent of foreign cultures, e-commerce platform, […]