An analysis of wine imports in China, is the market shifting from ‘old world’ to ‘new world’?
The wine market in China is growing as consumers develop wine drinking habits, however, consumption remains low compared to developed Western nations. From 2014 to 2018, the Chinese wine market grew by 28%. Yet, by 2019, China’s per-capita wine consumption at only 1.5 liters a person, paling in comparison to Portugal’s 62.1 liters, France’s 50.2 […]
Podcast transcript #54: Everything you need to know about running a French restaurant business in China
Find here the full China paradigm episode 54. Learn more about Charles Carrard’s story running a French restaurant business in China in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello everyone, I’m Matthieu David, the founder of Daxue consulting, a strategic market research company in China and […]
The Chinese red wine market, both promising and difficult
The Chinese red wine market, both promising and difficult for foreign companies Cultural values influencing Chinese red wine consumption With 1.86 red wine bottles sold in 2013, China has overtaken France as the world’s biggest red wine consumer. The colour plays a crucial role in the success of red wine in China as red is […]