Chinese online sports media platforms: How does Tencent engage sports fans in China? | Daxue Consulting
Chinese online sports media platforms The Chinese online sports market In 2014, the State Council of China issued the No. 46 document Comments Relevant to Accelerate the Development and Consumption of Sports Industry. The Chinese government stated that sports industry would be lifted as a part of a national strategy; and by 2025, the total […]
Impact of Online Social Games in China
Video gaming market has seen a steep high rise in the popularity of online social games. People’s fascination with online social games has emphatically broadened their reach, so much so that online social games are estimated to cover 50% of the video gaming market by 2016. In 2019, online social games are expected to become […]