Air pollution in China and its impact on businesses
Home to over 1.4 billion people, China has faced growing pollution challenges since the 1990s due to rapid industrialization that prioritized economic growth over environmental sustainability. This led to severe environmental and health impacts, ranking China 13th globally in pollution-related risks 2023. In recent years, however, the government has launched aggressive environmental reforms, deploying targeted […]
Xiaomi's Air Purifier: Brand Extension to Connected Home Appliances
To know more about China’s market, contact at dx@daxueconsulting.com Under serious competition from other brands, like Samsung, Sharp, TCL, and Honeywell; Xiaomi pioneers in air purifier by providing high-quality products at lower prices. What are the reasons beyond its success for its air purifier sales in China? What is the company’s strategy? Market Overview: Xiaomi’s […]
Air Purifier Market in China: Facing Transformation
The Air Purifier Market in China In recent years, Chinese’s worsening air pollution makes air quality become a focus of concern for citizens. This enables the explosive sales growth of the air purifier market in China which are sold deeply related to the air quality fluctuation. However, the proliferation of purifier brands in China, with […]