How climate change is fueling sun protective clothing in China

Asia is warming up twice as fast as the rest of the world. China, in particular, has broken average temperature records five out of twelve months in 2024, making it the country’s warmest year in recent history. As sweltering summers and intensified UV radiation become the norm, sun protective clothing in China has taken on […]

Surging outdoor activities drive growth in China’s sun protection market

In 2023, the sun protection market in China is projected to exceed 1 billion US dollars, positioning it as the world’s second-largest market in this industry. The leading market, valued at approximately 2 billion US dollars, is currently held by the United States.  The sun protection market covers a range of products, including but not […]