Snack market in China

Substantial growth of snack market in China From 2005 to 2013, the snack food industry of China showed a growth of 16.9% every year for sales, with its revenue in 2013 hitting RMB770.57 billion. As the residents’ demand increases, the earnings from Chinese snack food industry these years is expected to grow at a high […]
Food coloring in China

Food coloring is an important part of food additives and can be divided into two types, natural and synthetic edible pigment. Producers try to use wonderful appearance to stimulate consumers” purchasing desire”, such as colorful beverages and candies, elaborate patterns on cream cakes and reddish yellow shrimp crackers. There is always a question in consumers’ […]
Audi China : analysis of a successful strategy

Volkswagen is one of the biggest foreign companies operating in the four BRIC nations in general, and China in particular. China is already the world’s biggest automobile market, and it’s expected to grow faster than other BRIC nations between 2013 and 2015. Its luxury car market, which is expected to expand by 140% between 2012 […]
Coffee shop in China

China has never been a country with a strong market of drinking coffee. The annual consumption of coffee per capita is as little as 4 cups in China, while the United States is the world’s largest coffee market in terms of total consumption with 441 cups yearly, valuing US$30 billion yearly. However, China’s coffee market […]
MYSIMAX, the gateway to high-tech in Africa
Mysimax is the symbol of valuable China efforts in Africa In 2009 the Chinese government announced the establishment of “a special loan for small and medium-sized African businesses” that offered $1,200 million to support the development of “agriculture, forestry, animal husbandry, fishing, processing and manufacturing, trade and logistics, and other industries closely associated with people’s […]
Market research : children’s wear in China

The overall market of clothes in China and especially market of children’s wear is one of the market with the highest potential for development in China. The demand for children’s wear are continuously increasing. It is forecasted by China consultants that the yearly increasing rate will be 8% in future. Based on the material of […]
The children’s segment boost the Market of clothes in China

Market of clothes in China has different categories of products. The market of children’s wear is one of the categories, which has high potential for development. Since this market in China is very large and continuously growing, designers and marketers in this area are in great need Potential of Children’s wear market in China The […]
Pet food industry in China

Pet food industry in China all set to boom China is the next big thing happening in the global economy with all the developed economies, shifting their focus on the Asian major. Without posing any exception, the pet food industry in China market is also set on a growth track with increasing awareness about ready-to-eat […]
China Social network services

Overview of social network services in China According to China Internet Network Information Center statistic report, the most popular China social network services in 2013 are QQ and Weibo (sina and Tecent). Weibo and instant message as new SNS applications have taken large part of SNS market. Although there was an obvious decease in the […]
Convenience store in China

Convenience store in China is becoming one of the fastest growing industries. It is a big feature of China`s increasingly affluent, youth-oriented consumer culture. In 2013, the number of convenience stores in China was 19.5% higher than that in 2012. The speed of opening new stores was much faster than that of shopping malls and […]
Fast-Food market in China

Substantial growth of Fast-food market in China by 2016 The Chinese fast food market has experienced strong, consistent growth in recent years. This growth of revenues is predicted to continue from $36.2 billion in 2011 to $107.1 billion in 2016. The market is forecast to have a value of $65,652 million and a volume of […]
The electronic component market in china

The domination of Asian countries and china on the electronic component market Asian countries compete with other countries all around the world as far as electronic component production is concerned, boosted by an expanding domestic market and low labor costs. Therefore, electronic component market (supply and demand) is moving towards Asian countries which register a […]