How to approach Perfume market in China

How to approach Perfume market in China To understand the current perfume market in China, one must first understand China’s history. Perfume was very present in China’s culture during its imperial years, all the way up to the 1920s and 30s. It was associated with royalty and wealth, and many perfumes were produced locally, especially […]
Online survey: Payment methods are increasing in variety in China

Online survey: Payment methods are increasing in variety in China With rapidly increasing popularity of e-commerce and online shopping market in China, payment methods are becoming more diverse. Traditionally, Chinese customers prefer Cash on Delivery or COD method, which allows controlling the quality of a product before payment is made. Credit cards are not popular […]
China business development: Chocolate market in China
China business development: Chocolate market in China While being one of the largest sugar producers, China is gradually becoming an active chocolate consumer. Chocolate popularity is growing every year with a rate of 40% of growth of sales. It is evident that many foreign producers have been entering the market and now account for more […]
Market report: The boom of the service sector in China
Market report: The boom of the service sector in China The reforms of the 12th five-year plan concerning the service sector in China look on track and are likely to be reached by 2015. The reforms consist to raise both the proportion of the service sector as well as the ratio of service sector employment […]
Tier-two and tier-three cities are expected to boom in the foreseeable future in China

Tier-two and tier-three cities are expected to boom in the foreseeable future in China [See more about 2nd and tier cities in China] What differentiate 1st tier from 2nd tier city in China? This concept of classification is quite vague; even official bodies cannot give exact criteria for this classification. As a result, different consulting […]
Branding China : Nespresso strategy in China
Branding China: Nespresso strategy in China [See more about coffee market in China] Nespresso, affiliated to Nestlé, is a company specialized in making and selling coffee capsules and coffee machines. Already well-established in Europe, Nespresso shifts its target to the Chinese market. With only 4 cups of coffee per person yearly in China, the concept of […]
Market Research China: identify trends in China

Market Research China: identify trends in China [to see more about market research in Shanghai] FMCG Trends in China China’s FMCG sector suffered a bit of a setback at the start of 2014, with a 1.3% drop in growth from 7.4% last year to 6.1% by end of Q1. Consultants suggests that the slowdown is […]
Accounting Fraud in China
Accounting Fraud in China Accounting fraud is a serious problem in China. Whereas fraud in Western companies tends to be a very convoluted scam, like the infamous Enron or Madoff schemes, Chinese companies tend to be straightforward and almost simplistic. A very common ploy involves revenue recognition. Companies often put their sales on the book […]
Branding China : How Huawei started?

Branding China : How Huawei started? [see also our focus on Xiaomi] Huawei transformed from small sales agent company to multinational Networking Corporation in just 25 years. It is also the largest telecommunications equipment maker with 21 R&D institutions all over the worlds including Europe and the USA. About half of the 140,000 employees of […]
Consulting : How to Advertise in China?

The Internet is the most cost-efficient tool to advertise in China The popularity of Internet in China is rapidly increasing with a shrinking number of users reaching almost 600 million for the last few years. China consultant findings also show that China’s online shopping population is increasing fast from year to year. After being only […]
Online research in China: Mini cars market

Online research in China: Mini cars market See also our focus on Fiat 500 in China By no doubt, China has topped in the car market in the world. In this overall market, some segments show great potential and perspective for foreign brands. Mini cars market is an emerging and growing trend in China. Here […]
SJ Grand: tax and accountancy experts in China

The Chinese accounting standards are the whole range of rules used in mainland China; indeed, it does not include Hong Kong or Taiwan. This system is quite distinctive as it is based on rules and regulation from the time when the state owned most of the economic components. That is why it is sometimes hard […]