renewed Chinese markets

Daxue Talks 66: New strategies to operate successfully in renewed Chinese markets

New strategies to operate successfully in renewed Chinese markets

Our guest Miro Li, founder of a niche social media marketing consultancy in China, tells us how KOLs and brands are evolving to adapt to consumers’ needs during and after the COVID-19 outbreak. Find out what omni-channel marketing strategies brands could use in the renewed Chinese markets.

Jump to the questions:

  • 1:54: Talking about your business, what were the main requests from clients during and after the outbreak?
  • 0:38: How have KOLs changed the way they interact with the audience during and after the outbreak?
  • 3:21: What are your tips for brands on how to plan an omni-channel strategy working in the renewed Chinese markets?

Daxue Talks is a show powered by daxue consulting, a china-based strategic market research company founded in 2010! With Daxue Talks, you will stay up to date with all the latest business updates in China.