Consumer surveys are consumer research tools utilizing questionnaires to dig deeper into your target consumers’ needs and expectations, thereby providing them with the right products and services.
Market surveys give a better grasp of the consumer’s everyday life and perceptions. Moreover, our knowledge of China’s culture and consumer behavior allows us to give you the best analysis of such qualitative data.
Our steps for consumer survey in China:
Research
Our team will work closely with you to understand your objective and target market.
Recruit
We will recruit specific, highly-targeted people through our network of fieldwork assistants and online platforms.
Design
Our experts will then create the questionnaire based on your information needs.
Launch
We will conduct both online surveys, by launching the questionnaires on our survey platforms, and conducting offline surveys.
Process
Our specialists will polish the data and carry out a panel quality assessment.
Analyze
Our experts will analyze the collected data and report it in actionable key insights for your team.
