What the success of bubble tea in China reveals about Chinese consumers
With more than 140.5 billion RMB of annual sales made by milk tea shops in 2019, the success of bubble tea in China is well proven. If you are lost among all the new entrants to the market, the latest innovations and the dynamics of the sector, this article retraces the history of bubble tea […]
American entrepreneur competing in the healthy tea market in China: China Paradigm transcript #27 with Martin Papp from Papp’s tea
This transcript is based on our interview with Martin Papp. Martin has been active in the healthy tea market in China for more than 5 years. He has been developing his beverage company since 2014. PAPP’S TEA is headquartered in Beijing. They sells their healthy tea drinks through private channels but also through Wagas and […]
Beverage market research: Mineral water industry in China
Chinese people used to get groundwater from the pump, but nowadays, most people drink boiled tap water. Sometimes consumers also buy mineral water, distilled water or purified water. With the growing demand for bottled water, so many water producers are active in the water industry with specific market strategies and distribution channels. Thus, water becomes […]
Sparkling wine in China: will demand match supply?
Contact us to know more about the Sparkling Wine industry in China at, dx@daxueconsulting.com The consumption of wine in China has risen progressively during the twenty-first century and is showing no signs of decline. Indeed, the International Wine and Spirit Research Institute predicts that in 2016 3 680 000 000 cases of wine will be […]
Champagne market in China
Promotion Strategy of Champagne on Domestic Market Champagne importation still booming in China? According to statistics from the Comité Champagne (CIVC), the Chinese mainland has imported a total of 1,633,146 bottles of champagne in 2013, with a decrease of 18.35% over 2012, ranking 15 worldwide. The total imports value is 24,390,461 euros. The same statistics […]