The bar industry in China: from nightlife drinking to value-for-money social experiences

In the bar industry in China, bars are moving beyond late-night drinking and becoming affordable social spaces, food-led venues, live music destinations, craft beer stations, and hybrid lifestyle formats. This is happening within a highly fragmented industry dominated by independent, small-scale businesses rather than large chains. Beyond traditional light bars (清吧, quiet spaces focused on […]
Live performances in China expand to lower-tier cities and diversify into new entertainment formats

The market for live performances in China continues to grow at a rapid rate as consumers demand experience-based activities. In 2024, the market size for music performances alone reached RMB 38.7 billion, growing 46.6% YoY, according to the 10th Music Industry Forum hosted by the Communication University of China. The sector’s resurgence can largely be […]
The Chinese music education industry’s main driver: grades and certifications

Music education is a growing market in China With a market size of 75.7 billion RMB in 2016, China is a rising market for music education. This can be attributed to government support, China’s booming economy, and the upgrading of citizens’ consumption. Another factor not to be overlooked is the importance of music certifications to […]