The frozen food market in China is blossoming in low tier cities
Frozen food is preserved from the time it is made until the time it is eaten. Its packaging must maintain its integrity through cooking, machine filling, sealing, freezing, storage and logistics. Chinese consumers, especially office workers often prefer it, for its convenience and quality. As the pace of life in China gets faster, for the […]
Local supermarkets VS Foreign-owned supermarkets
Though supermarket chain Tesco is the third biggest retailer worldwide, its performance in China is not as good as expected. The latest news is that Tesco is combining its Chinese operations with those of China Resources Enterprise. On August 9th, Tesco and CRE said a proposed joint venture would be created to manage 2,986 stores […]