Changes in Chinese consumer demand during the Coronavirus

Chinese consumer demand during Coronavirus

What does China need more of? We observed Chinese consumption during the Coronavirus and witnessed a radical shift from brick and mortar physical services towards online services in China. Given the number of people self-quarantined in their homes, those that frequented physical stores, gyms, and workplaces, are now trying out virtual offerings. Newcomers such as […]

China APP market: almost saturated in largest cities, what potential for emerging cities?

The Chinese market represents today the largest base of mobile users in the world, with nearly 1.3 billion mobile users. Moreover, in a country with unequal development regarding regions and consumption level, mobile usage shows an outstanding national coverage, including less-urbanized areas still showing great potential of growth. How China APP market can take advantage […]