How to Sell on Tmall: Success Strategies for Tmall Store Optimization
Tmall (天猫), a dominant player in the booming China e-commerce, is a premium online marketplace established in 2008 by Alibaba Group. Unlike its sister platform Taobao (淘宝), which leans towards individual sellers, Tmall focuses on established brands and authorized retailers, offering a more curated and trustworthy shopping experience for Chinese consumers. By 2023, Tmall’s net […]
Daxue Talks 60: Third-party laboratory cooperation with manufacturers and buyers in China
Third-party laboratory in China In this China business vlog Mathieu Chavant, senior Manager at TÜV Rheinland Greater China, talks about the third-party laboratory, certificates, and declarations to sell in China with the focus on heavily sourced products during COVID-19. Jump to the questions: 00:26 What are the common mistakes when checking the certificate of a […]
Daxue Talks 59: Directives, standards, and shortcut when selling imported medical products in China
Selling imported medical products in China Listen to this China business vlog with Mathieu Chavant, senior Manager at TÜV Rheinland Greater China, and learn what is to be checked if you buy medical products abroad or when selling imported medical products in China. Also, find an answer to a question if there is a possibility […]
Daxue Talks transcript #6: Do you know how to get more traffic on Tmall?
Find here the Daxue Talks episode 6. Learn in 2-5 minutes useful tips on how to get more traffic on Tmall. Full transcript below: I am Olivier Vérot, the founder of the Gentleman Marketing Agency (GMA). We are a digital marketing agency focused on performance, and we are based in Shanghai. Talking about traffic acquisition on […]
How to sell Wine to Chinese consumers?
To know more about the Wine industry in China, contact us at dx@daxueconsulting.com In 2013, China became the biggest consumer of red wine in the world on a per capita basis, overtaking France, and Italy. Moreover, between 2015 and 2020 Euromonitor International believe that the total growth in the volume of red wine in China […]
Online research: How to sell on Wechat?
Online research: How to sell on Wechat? The market of e-commerce has been rapidly developing for the past few years in China. WeChat, an app enabling people to communicate via quick messages, has recently added a new option allowing businesses to sell their products. Every year, the number of mobile phone users is rocketing. 25% […]
How to sell wine to Chinese consumers?
How to sell wine to Chinese consumers? In 2013, on a per capital basis, China became the biggest consumer of red wine, overtaking France and Italy succinctly. However, although there is a growing demand, selling wine has become a real challenge, and adequate knowledge of Chinese typical habits and perception on the wine have been […]
Food Exhibition in China
Food Exhibition in China Food is traditionally an important part of Chinese culture. Middle class families usually have 4-5 different meals for lunch and 7-9 for dinner, so each member can taste the whole range of dishes. This love and interest for food and the fast growing economy of China lead to increasing number of […]
The market for sport clothes in China
The market for sport clothes is extremely competitive in China The market for sport clothes in China has been expanding at a rate of 6.5% for the past years. The main players in the market are both foreign and domestic companies, what makes competition fiercer. Domestic producers need to compete with foreign brands, such as […]
Entry of Xbox, Nintendo and PlayStation in China
Entry of Xbox, Nintendo and PlayStation in China In January 2014, China has lifted a 14-year-old ban on foreign gaming consoles: based on the concern that it might have negative impact on children, the ban was lifted within Shanghai’s free-trade zone, and consoles, can now be sold all across Mainland China. Our focus is on […]