Screens are getting larger while apartments are getting smaller: the rise in laser TVs in China
Laser display technology is a new generation of display technology following black and white TV, standard color TV and digital TV represented by LCD TV, PDP, OLED, etc. Laser TVs utilize optical rays of different colors project the image onto a screen. In 2020, the penetration rate of laser TVs was still less than 1%, […]
Huawei’s social experiment showering strangers with compliments
In its most recent campaign, Huawei is challenging China’s reserved culture by encouraging strangers at bus stops to exchange compliments through their Vision TVs. On 21st May 2021, Huawei released a commercial for its smart TV Vision V Series, 赞美始发站 Station of Compliments. But the commercial was no standard campaign; it was Huawei’s social experiment. […]
Gaining Popularity: Smart TV in China
China’s TV market demand is gradually shifting from the low-end to high-end, with the gradual improvement of products, smart TV will accelerate the popularity. All View Cloud data show that as of the end of 2015, total Chinese smart TV amounted to 105 million units with the activation rate of 83% and terminal active […]