How Disney has been able to outperform local theme parks in China
China has the second-largest theme park market in the world after the United States, receiving 130 million visitors in 2023, a 72% year-over-year increase. As cultural entertainment and leisure travel continues to grow, theme parks in China are attracting a broader audience, including solo travelers and the elderly. Download our report on young Chinese consumers […]
Out-of-home entertainment in China is becoming both more active and more high-tech
With the growing middle class in China comes a greater emphasis on the quality of life. Families are willing to spend more money on leisure time to unwind from work and school. According to iResearch, the market size of out-of-home entertainment in China has a steady growth rate at around 15% in the past years, […]