Retail for Babyfood in China

Current State Babyfood, mainly food for the weaning period, has the fastest development among the many sectors of baby supplies. Currently, the annual market volume is about 600 thousand tons, and is still increasing. Take the market for milk powder as an example. Although babies only account for 16.5% of all milk powder consuming population, […]

Retail of Wine in China

According to a popular industry report, the scale of retail of wine in China is about 60 billion to 70 billion yuan. In 2013, it is expected to exceed 90 billion yuan, and an optimistic estimate says that it may reach 200 billion yuan in five years. The number of potential consumers who can afford […]

China Market Research for CRN Yachts

CRN shipyard, founded in Anconain 1963 and part of the Ferretti group since 1999, has been one of the significant establishers in the world of luxury yachts in steel and aluminum and in composite. CRN yachts have always been a synonym of prestige and exclusiveness. Advanced technology, professional approach as well as accurate and prestigious […]

Coke market in China

The consumption of Chinese soft drink is quite huge, of course coke takes much of it. As we all know, in summer people drink more coke because of hot weather, so consequently coke corporations do most of their advertisements in these season in order to stimulate the market. But it’s not all about positive affairs, […]

The travel market is growing rapidly in China

Located in the East of Asia, China is the third largest country in the world after Russia and Canada. China has a rich cultural heritage, famous historical monuments and stunning landscapes such as the Li River or rice fields. Very proud of their country, Chinese people still really want to discover other parts of the […]

Market Study on Chinese International Student and Education Institution

Chinese go study abroad According to a market research in China, at the end of 2010, more than 1.27 million Chinese students study overseas. And the ‘Open Doors’ from Institute of International Education in the U.S. unveiled that, within the 2011-2012 school year, the total number of international students of American colleges and universities increased […]

Unveil the hidden crammer–3·15 Chinese Consumer Rights Day (Market study in China)

15th, March is the International Day for Protecting Consumers’ Rights, every year, CCTV launched a special TV program, in which many firms were accused for the violation of consumers’ right. In 2013, CCTV helps protect consumer’s interests again by pricking bubbles: Apple’s after-sales policy “discriminates” Chinese consumers; Volkswagen’s DSG gearbox problem; and the software of […]

China Research: uncertain future of VIEs

Certain industries in China are technically off limits to foreign investors, yet foreign companies have managed to invest indirectly in several Chinese companies within these sectors for over a decade. Using V.I.E.s (variable interest entities), foreign investors replace direct ownership of a company through contractual agreements with holding companies that invest in these restricted companies […]

Market Study: China set to become a leader in nuclear energy research

Unlike many western countries that are shying away from nuclear energy after the devastating meltdown in Fukushima Dai-Ichi, China is diving head-first to develop nuclear energy to replace conventional energy sources. China’s energy consumption is ever increasing as the country consumed 4.9 trillion kWh in 2012, but the country is struggling to deal with its […]

Market Study in China: Sany looks to reduce dependence on Chinese market

Sany Heavy Industry, the largest construction equipment manufacturer in China, has dominated the country’s booming market in recent years. Now the company has its sights set out on different markets as the Chinese construction boom slows. Although it is climbing the ranks of construction equipment companies and surpassing industry giants such as Manitowoc, the company […]

Start-Up Week-Ends in Beijing

Contact:  Pelli Wang, pelli@leanstartupmachine.com  Lean Startup Machine, Intensive Entrepreneur Workshop, Coming to Beijing THIS WEEKEND The #1 reason why startups fail is because they build products that no one wants. Lean Startup Machine is a competitive three-day workshop where attendees will learn how to apply Lean Startup methods in the real world. The Lean Startup […]

Market analysis: Tools used by luxury brands

Three tools used by luxury brands for consumers to find information – Their own website – Their own pages on social networks – Answering questions online Luxury brands are using the internet less as a tool to advertise (few luxury brand pays Google ads), but rather to answer consumers’ questions accurately and to correct wrong […]