Business culture in China

Home / China reports / Archive by Category "Business culture in China"
China’s golden week 2020 reveals new economic trends
13Oct

China’s golden week 2020 reveals new economic trends

According to the Chinese Ministry of Commerce, during China’s golden week, which this year was a combined National Day and Mid-Autumn Festival, the retail and restaurant industry reached 1.6 trillion RMB in sales. Compared to the last year’s golden week, the average daily sales grew 4.9%, despite the global impact of COVID-19. Contact us to […]

TCM in marketing: meeting the demand for natural ingredients in beauty and personal care
12Oct

TCM in marketing: meeting the demand for natural ingredients in beauty and personal care

Traditional Chinese medicine (TCM) is a healing approach that originated in China thousands of years ago. Chinese herbal medicine has a long historical tradition. Ancient herbology in China focused on potions whose function was part medicinal and part magical. In China today, traditional Chinese herbal medicine is used alongside conventional pharmaceutical treatment. Many brands have […]

Why the male beauty market in China should no longer be overlooked by beauty brands
09Oct

Why the male beauty market in China should no longer be overlooked by beauty brands

In the past few years, with the increase of purchasing power and the awakening of Chinese male beauty consumers’ awareness of personal care, the male beauty market in China has shown a huge potential of growth. Growing double the global growth rate, Chinese male beauty consumers have become a target market of both international and […]

China Paradigm 118: From freelancing to founding one of the largest image production houses in China
09Sep

China Paradigm 118: From freelancing to founding one of the largest image production houses in China

Matthieu David interviews Rodney Evans, Founder & CEO of Central Studios Shanghai, one of the largest image production houses in China. The photo and video production industry has definitely shifted to a more streamlined approach due to the emergence of social media in the last decade. Central Studios Shanghai, a photo studio based in China, […]

Understanding Chinese sense of humor through ads
01Sep

Understanding Chinese sense of humor through ads

Navigating the Chinese sense of humor can be incredibly difficult for individuals, let alone brands marketing to Chinese consumers. Although appealing to Chinese through funny advertisements is certainly effective, brands must understand the barriers, the taboos, versus the sweet spots of Chinese humor. The first thing that westerners need to wrap their head around when […]

The economy of Chongqing: What foreign companies should know about the City Built on Hills | Daxue Consulting
01Aug

The economy of Chongqing: What foreign companies should know about the City Built on Hills | Daxue Consulting

Straddling the upper reaches of the Yangtze River, Chongqing is one of China’s largest and most important cities. In 2020, Chongqing’s economy ranked as the 6th largest in China. With a GDP worth nearly $700 million measured by purchasing power parity, Chongqing has the largest economy of any inland city in China, even more so […]

Rare earth minerals in China: The resource behind NEV, smartphones and modern China’s geopolitical status
15Jul

Rare earth minerals in China: The resource behind NEV, smartphones and modern China’s geopolitical status

During the 20th century, the main strategic resource was oil. This resource was at the center of international conflicts and tensions at the time. In the future, rare earths minerals will become crucial. These minerals are at the origin of many products essential in our consumption such as green technology and batteries. Today, China produces […]

Business turnaround in China: What is the future for Luckin Coffee?
08Jul

Business turnaround in China: What is the future for Luckin Coffee?

On April 2, 2020, Luckin Coffee (Ruixin Kaffei瑞幸咖啡) confirmed that its sales numbers were inflated by a total of CNY 2.2 billion (USD 310 million) in 2019. This number represents approximately 45% of its projected final sales. Suspicions of fraud had already been hanging around for several months after the investment firm Muddy Waters released […]

50 measures China uses to suppress the spread of COVID-19
27Jun

50 measures China uses to suppress the spread of COVID-19

In May 2020 China’s leaders have declared the coronavirus outbreak largely under control within its borders and life is almost back to normal. Shops, restaurants, bars, and offices were open for business. Manufacturing activity is picking up. The initial wave of infections was largely contained by late March, largely thanks to sweeping lockdown measures. As […]

Subscribe to our Newsletter for free reports

The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.

Talk to us for more information

Daxue Consulting is a market research company providing tailored strategic advisory, fieldwork solutions & full-length reports on your market of interest.







  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China
  • Daxue Consulting Shanghai, Room 504, 768 Xietu Road, Huangpu District, Shanghai, China
  • Daxue Consulting Hong Kong, 13 Queen’s Road, Floor 23, Hong-Kong Island, Hong-Kong, China

Follow Us

Who We Are

Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





daxue consulting is owned by Ever Access trading Limited

Ever access trading owns 博圣轩投资顾问有限公司上海分公司

Subscribe to our Newsletter

The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

Talk to us







  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
  • Daxue Consulting Shanghai, Room 504, 768 Xietu Road, Xuhui District, Shanghai, China 上海黄浦区斜土路768号504室
  • Daxue Consulting Hong Kong, Unit 603, 6/F, Office Tower 1, Admiralty Centre, 18 Harcourt Road, Admiealty,  Hong-Kong 香港中環区夏悫道18号海富中心1幢6楼603室
© Daxue Consulting, Daxue Conseil, Daxue Consulting HK, Daxue Consulting China. All rights reserved.