Daxue Consulting – Market Research China
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Who We Are

Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.

In The Press

  • Understanding China’s VAT tax incentive policies: Up-close on Hainan island

  • Required cosmetics animal testing in China is loosening: “Ordinary” products no longer required to do animal testing

  • Comprehensive Agreement on Investment: what opportunities does the EU-China investment deal represent for EU investors

  • The Chinese winter sports industry has ambitions far beyond the 2022 Beijing Winter Olympics

  • Personalization and customization in China: Is it worth the effort and how to create a campaign

  • The Chinese ski market: how China is going crazy for snow with the upcoming Winter Olympics

  • Off-White in China: young American brand gaining fame among Chinese streetwear fans

  • Inside China’s digital yuan: Initial pilot trial of digital currency in China and its future

  • 12 China business events in 2021 to watch out for

  • The Yoga market in China: Tier-1 cities host a yoga culture, bolstered by fitness digitalization

  • BAT, Bilibili, Kuaishou and Tik Tok: Big Tech competing in China’s online education market

  • The 10 most epic China marketing campaigns of 2020





daxue consulting is owned by Ever Access trading Limited

Ever access trading owns 博圣轩投资顾问有限公司上海分公司

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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
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Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

Talk to us







  • +86 (0)21 538 603 80
  • +86 186 1637 8475
  • dx@daxueconsulting.com
  • Press enquiry: press@daxueconsulting.com
  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
  • Daxue Consulting Shanghai, Room 504, 768 Xietu Road, Xuhui District, Shanghai, China 上海黄浦区斜土路768号504室
  • Daxue Consulting Hong Kong, Unit 603, 6/F, Office Tower 1, Admiralty Centre, 18 Harcourt Road, Admiealty,  Hong-Kong 香港中環区夏悫道18号海富中心1幢6楼603室
© Daxue Consulting, Daxue Conseil, Daxue Consulting HK, Daxue Consulting China. All rights reserved.
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