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China’s rise in global cloud computing dominance

cloud computing in china

Cloud computing has become a fundamental element of modern computing and mobile devices. It involves the integration of services, such as storage, databases, networks, and software which are not in a specific electronic device, but over the internet, or the “cloud”. The term gained prominence in 2006, when Amazon introduced AWS (Amazon Web Service) in […]

The extravagance of Double 11 in China is fading, but it’s not necessarily a bad sign

Double 11 (双十一), the equivalent to “Black Friday” in the United States, is the largest e-commerce shopping festival in China. It was first organized in 2009 by Chinese technology giant Alibaba Group (阿里巴巴) to celebrate “Single’s Day”, and other e-commerce brands like Pinduoduo (平多多) and (京东) have followed suit over the years. Brands made […]

What brands should know about the unification of Taobao and Tmall


An internal Alibaba letter released on January 6th from Trudy Dai, the newly named Head of Digital Commerce at Alibaba, announced that the back-end operations of Taobao and Tmall will be unified. The previous Taobao Business Group and Tmall Business Group have been reorganized into three new operation centers for both Taobao and Tmall, respectively […]

Top 10 corporate charitable acts in China

charitable acts in China

There is no doubt that demand for charitable acts in China is huge.  Officials from the Ministry of Civil Affairs stated that there are 70 million people in poverty in the rural areas of China, as well as 160 million “empty-nest” elderly and left-behind children who need help. Additionally, China frequently faces devastating natural disasters such as […]

The 9 most globally influential Chinese companies from Time’s 100 Most Influential Companies 2021 list

most influential Chinese companies

On April 28th 2021, Time Magazine selected 100 most influential companies, nine Chinese companies made the list. These are the nine most influential Chinese companies from Time’s list: Tencent, Alibaba, Huawei, Didi Chuxing, BYD, Yum China, DJI (Da-Jiang Innovations), TSMC (Taiwan Semiconductor Manufacturing Company) and TikTok. BYD – promoting “green” vehicles Source: BYD Electric cars in […]

SARS crisis management: 3 inspiring cases that changed China’s business landscape

SARS crisis management in China

Severe acute respiratory syndrome (SARS) is a viral respiratory illness caused by a SARS-associated coronavirus. WHO recognized it as a global threat in mid-March 2003. The first confirmed cases of SARS occurred in Guangdong province in November 2002 and WHO reported that the last human chain of transmission of SARS in that epidemic had been […]

B2C e-commerce in China Overview: E-commerce in China is growing at a rapid pace

B2C Ecommerce in China

The B2C e-commerce market in China has grown from $229.9 billion in 2012 to $1.5 trillion in 2019 and is projected to grow at an annual 13.8% over the next five years, to $2.8 trillion in 2024. Suc industry is still in the growth phase of its economic life cycle, and in 2019, e-commerce made up 36.6% of total retail […]

Daxue Talks transcript #7: Retarget people across all platforms in China

target people on Tmall

Find here the Daxue Talks episode 7. From the talk with Olivier learn in 2-5 minutes how to retarget people across all platforms in China. Full transcript below: I am  Olivier Vérot, the founder of the Gentleman Marketing Agency (GMA). We are a digital marketing agency focused on performance, and we are based in Shanghai. Talking […]