Turning “tiger moms” into soccer moms: How to tap into China’s youth sports market
Up until late August 2021, most Chinese students’ after school hours were spent bent over the books at tutoring classes. This was largely due to the academic pressure created by an exam-oriented learning culture and parents’ well intentions to set their children up for success. However, with the signing of the Double Reduction policy in […]
A new era of parents in China: Some of the largest spenders in the country
New era parents in China put paramount importance on growing individually in their careers, their health and beauty with are willing to pay a premium for convenience. According to a report published by Alarice most parents in modern China spend approximately 1,000 to 5,000 RMB on their children every month, with expenditures on education and […]
Children’s skincare market in China: driven by acne and eczema treatment
The children’s skincare market in China is still in the early stages of development. Forecasts show that the market will enter a period of development in the next few years. In 2019 the market share of children’s skin care products has exceeded 13 billion yuan. It showed 20% YoY growth, comparing to 2018, increasing from 10 billion […]
Market potential: Baby shoes market in China
Market potential: Baby shoes market in China Market potential in China: 18 million new-born babies each year European producers have been looking for markets with a big number of potential consumers. For manufacturers of baby shoes, which market seems the most attractive? Most likely it is a country with high birth rates or large population. […]