Dior in China: A prime case of luxury fitting into a Digital China
Christian Dior considers China as a major market Founded in 1946 by French designer Christian Dior, Dior is one of most famous fashion luxury brands in the world. Since its founding at Avenue Montaigne in Paris, Dior has always been synonymous with magnificence and elegance. The first womenswear collection by Christian Dior in 1947 caused […]
Beauty and Personal Care in South China
Trends and potential for personal care in South China The last a few years experienced a substantial growth in value sales for beauty and personal care products in China, and especially in the South of the country. According to consulting firms, the main driving force was the vigorous development of the economy as a whole. […]
China research: Beauty and personal care in South China
During the past few years, value sales for beauty and personal care products has risen in the Chinese market. The main driving force was the vigorous development of the Chinese economy as a whole. With more disposable income, consumers can buy more products that they need. An important fact about consumers in South China is that, […]