Market strategies for foreign sustainable food startups in China

foreign sustainable food startups in China

In the 60s, Chinese people consumed on average 5kg of meat a year. After the launching of Deng Xiaoping’s reforms, those numbers grew fourfold, hitting 20kg per person. By 2015, the per-capita meat consumption reached 48kg. According to the Insight on Plant-Based Meat Industry White Paper, China’s per capita consumption of meat equals now that […]

Podcast transcript #76: Bring Chinese a healthier lifestyle by doing wellness consulting in China

Wellness consulting in China

Find here the China Paradigm 76, where we, Daxue Consulting, interview seasoned entrepreneurs in China. In today’s interview, we will discuss wellness consulting in China, and get familiar with a food education platform in China. Full transcript below: Matthieu David: Hello everyone. I am Matthieu David, the founder of this podcast, China Paradigm, and Daxue Consulting Group, a […]

Vegan movement in China: Growing trend or fad diet?

Chinese meal vegan food

In the last few years, Chinese consumers’ interest in meatless meals has soared. Chinese people are becoming more health-conscience and more conscientious about their food choices. They are increasingly aware of the negative consequences of consuming too much animal products, hence are open to eating plant-based foods. According to a report by Euromonitor, China was […]

[Podcast] China paradigm episode #9: How to successfully run a restaurant in China

run a restaurant in china

In this episode of China paradigm, Matthieu David interviews Florent Bonnefoy, founder of Bonnefoy + Partners, about his 10 years of experience in the food-related business in greater China. He explains us how to perfectly run a restaurant in China. Bonnefoy + Partners works with food entrepreneurs across China mainland, Hong Kong, Japan, Singapore and […]

Red meat imports in China: France and USA step into the game

Daxue Consulting- Red meat imports in China

Will the increasing red meat imports in China be able to feed the growing Chinese appetite for beef and sheep meat? This question is especially relevant as China banned many countries from exporting meat to China after scandals like the bovine spongiform encephalopathy (BSE) crisis in the 1990s in Europe or in the US in […]

Online mobile shopping leads the way for grocery delivery in China

grocery delivery in China

Through mobile shopping, e-commerce is expanding into the countryside alongside grocery delivery in China. Recent news of’s intent to buy Whole Foods Market, an American offline grocery chain, has sparked speculations that the US e-commerce giant is making a move to “catch up” with its Chinese counterparts. With little doubt, grocery e-commerce in China […]