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China’s bakery industry amid health-conscious trends and digital delights

China's bakery industry

The baked goods market in China gained momentum in 1980 and experienced significant growth between 2000 and 2010. During this period, numerous foreign brands entered the Chinese market, establishing baked goods as a popular breakfast choice for many Chinese people. In 2022, China’s baking industry surged to RMB 285.3 billion, continuing its post-pandemic recovery and […]

Podcast transcript #76: Bring Chinese a healthier lifestyle by doing wellness consulting in China

Wellness consulting in China

Find here the China Paradigm 76, where we, Daxue Consulting, interview seasoned entrepreneurs in China. In today’s interview, we will discuss wellness consulting in China, and get familiar with a food education platform in China. Full transcript below: Matthieu David: Hello everyone. I am Matthieu David, the founder of this podcast, China Paradigm, and Daxue Consulting Group, a […]

The Bakery Industry: Major Food Manufacturers in China

Food-Manufacturers-in-China

Chinese consumers are becoming more aware of where their food comes from. With the amount of food scandal often reported in China, Chinese consumers are more and more attracted to Imported food but eating foreign brand food is not inexpensive. Food manufacturers in China are still getting market shares. Here’s a look at some of […]