Market Tidbits transcript #7: How and why China’s fitness industry is transforming

China's fitness industry

Allison Malmsten: Hello and welcome to this week’s episode of Market Tidbits. This week we focus on China’s fitness industry and how it has changed over the last few years. This week, I’m super excited to talk about the topic of China’s fitness industry. I’m joined by Steffi Noel, a project manager at daxue consulting […]

China Paradigm 76: Starting a healthy lifestyle business in China

Wellness Coach China

In this episode of China Paradigm, Kimberly Ashton, Co-Founder at Yin Lifestyle & Sprout Lifestyle, speaks with Matthieu David about the healthy lifestyle business in China. We learn about Yin Lifestyle’s products, service, and its typical clients. She also mentions the certifications, technology in the nutrition industry and more. 2:19 The story of founding the […]

Green China: Chinese consumers demand green products | Daxue Consulting

Environmental business

China’s accelerated economic expansion coupled with lax environmental oversight has led to a number of ecological problems within the country. Thus, the impacts of the lack of environmental protection have become a personal problem in the eyes of many Chinese consumers primarily in regards to health and safety; in light of growing public concerns and […]