China’s baby wipes market is driven by consumption upgrade
The Chinese wipes market has grown dramatically, from three to seven billion US dollars from 2014 to 2019. In 2019, the growth rate reached 21.5%. China’s baby wipes market is the top segment of the Chinese wipes market, which is segmented into baby wipes, regular sanitary wipes, make-up removal wipes and sanitary wipes for women. […]
Sanitary pads, tampons: everything you need to know about the feminine hygiene market in China
The market for feminine hygiene in China is difficult to understand. Between the open-mindedness of younger consumers and the old beliefs of older women, preferences differ. In 2017, China’s female population was 679 million. This leaves many opportunities for feminine hygiene brands. However, the obstacles are numerous. Daxue Consulting gives an overview of the obstacles […]