The era of WeChat mini-games has come: How to monetize and advertise on mini-games
With over 2,000 games, over 310 million monthly active users, and over 1 billion total registered users, WeChat mini-games have greatly influenced China’s gaming market. Mini-games do not require download or installation. After players exit the games, there’s no need to uninstall the application if players don’t feel like to keep it on the device. […]