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The future of the MOOC market in China amid the education crackdown

Massive Open Online Course (MOOC) is an online learning ecosystem featuring unlimited participation, openly accessible curriculum, and interactive features. MOOCs have gained vast popularity in China since 2013, allowing millions of Chinese learners regardless of location, schedule, and financial constraints to access quality education. The overall e-learning market grew exponentially and reached maturity in 2018. […]

Market report (2/2) : MOOC in China

Marketing environment analysis of MOOC in China Considering the market potentials for MOOC in China, it is suggested that managers look into the macro-environment forces which exert influence on the business. The rising public expectations of higher education institutions push universities to come out with a more effective teaching-mix to enhance the quality of education. […]